New York, New York – October 5, 2016 –  Viener&Partners and FounderMade are announcing their strategic partnership today, in advance of the FounderMade Beauty Summit, slated for this Friday, October 7th in New York.

FounderMade has partnered with Viener&Partners to provide branding and marketing services specifically created for emerging businesses.

“We are so inspired by what FounderMade is doing, we just want to be a part of it.” states Hilarie Viener, Founder of Viener&Partners.  “It was one of those rare moments, where the connection, ideas and shared vision, just all come together.  There is so much going on in the spaces that FounderMade covers (Beauty, Wellness and Food), we feel they are truly on the pulse of emerging consumer trends,” states Viener.

FounderMade Beauty is a one-day investment summit that will bring together the most inspirational entrepreneurs and innovative companies investing in the future of beauty.  During the summit, the Future of Beauty Challenge will take place, where three (3) Founders of emerging brands with the most compelling ideas, will bring their mission to life and pitch their company live in front of a panel of prolific industry experts and 500+ attendees. The winning Founders will be awarded a cash prize and mentorship to further their business objectives.

“We developed this partnership to provide our community with a very valuable resource,” states Meghan Asha, one of the Founders of FounderMade.  “We talked with Hilarie and Linda (Maiocco) about what we are doing, our goals and the needs of the community that we have developed and nurtured. They “got it”.

“They came up with a very logical, smart program based on their expertise in both the (beauty) industry and in creating brands.  And then, based on their far-reaching brand network, they jumped in to help us with sponsorship,” states Asha.

For their partnership with FounderMade, Viener&Partners has developed a brand and marketing platform geared specifically for the needs of new and emerging brands. Their efforts are led by a team of global executives from the beauty and branding industries with an established track record of working with over 100 brands from start-ups to Fortune 500’s.

The FounderMade Beauty Summit will be held on Friday, October 7th at Spring Studios in New York, New York.  For more information, please go to

Later in this month, FounderMade will host their Wellness Summit in Los Angeles, in the same format.


Viener&Partners is a brand and marketing consultancy based in Manhattan that translates research into actionable, revenue generating strategies. In 2016, the company launched two new divisions; Brand&Culture, creating strategically sound partnerships between brands and non-profits/cultural institutions – and – Brand&Insights, a research-driven consultative approach to developing Go-To-Market plans and Growth Initiatives, based on proprietary research, audience understanding and market insights.

For more information, please visit


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FounderMade is a consumer discovery platform and entrepreneurial summit offering direct access to a global network of corporate CEO’s, investors and press. Our mission is to help you build your business. To learn more about FounderMade and our upcoming events visit